Web Survey Bibliography
Traditionally Access Panels have provided an efficient way of selecting very precise representative samples for conducting research, allowing complete confidence in the accuracy and timing of results. However, in recent years questions have been raised about the sustainability of this model and the reliability of the resulting data. Our chairman sets the scene before we hear the views from those who feel they have the solutions for the future followed by a chance for you to have your say in a panel discussion.
Conference homepage (abstract)